Stouffville, ON August 29, 2001 -- CanadaOne.com®, an information hub for Canadian entrepreneurs, will provide the users of bCentral.ca - Microsoft Canada's newly launched integrated suite of business applications and services for small businesses - with a selection of articles on topics such as sales, marketing and strategy to help Canadian entrepreneurs tackle the daily challenges of business life. In addition, CanadaOne.com® will manage the ask-an-expert service on bCentral.ca.

Content syndication helps CanadaOne.com® achieve its goal of helping Canadian entrepreneurs succeed in business, while adding another revenue channel. As a small business itself, CanadaOne.com® has a unique understanding of the audience it serves, which enables the publication to keep its content relevant and current.

“For many dot.coms there is a lot of blur. Are they the new “media”? Are they a retail company? Or some combination? At the outset we decided to keep our focus on the content, to act strictly as an infomediary. As a result we now have over 500 articles strictly targeted to Canadian SMEs on CanadaOne.com®,”says King.

“Because we are not competitive with those selling products and services,” explains King, “we are in an excellent position to forge strong partnerships with a variety of companies looking to provide robust small business information to their customers.”

"When it came to establishing content partnerships for bCentral, CanadaOne was an obvious choice for us because of their reputation for delivering credible information and timely news articles," says Rahul Sharma, bCentral Marketing Manager, Microsoft Canada. "CanadaOne also has the benefit of being a smaller organization, which is what helps them connect with their audience. We're very pleased about the opportunity to combine bCentral's superior services with one of Canada's foremost small business news and information sites."

“It’s a win-win scenario,” King says.

“The dot.com fallout has hurt a number of players, but if anything it has strengthened our business,” says Julie King, co-founder and publisher of CanadaOne.com>®. “We have added to our core staff, and expect further growth in the coming year.”

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Contact Julie King, julie@biz-zone.com, 905-640-8441, www.canadaone.com.

About CanadaOne.com®
With over 500 articles, tools, an ask-an-expert service and two online directories, CanadaOne.com® provides entrepreneurs with the just-in-time resources that entrepreneurs need to successfully start, run and grow their businesses.

About bCentral.ca
bCentral.ca delivers a complete set of integrated web-based software services designed to make core business processes easier for small businesses. Building on the Microsoft .NET architecture that is the foundation of the next generation of business applications, bCentral.ca offers services in the areas of business web presence, customer management and collaboration - without the complexity or cost of large-scale IT infrastructure.